Overview
The concept is simple: every growth leader has a launch that flopped, a metric that flatlined, or a feature that died on arrival. Every team has its ghosts. We don't talk about them enough – so let's, over drinks. What to expect: Open bar and snacks Live jazz to set the mood for a proper séance A relaxed, no-pressure space to raise the dead — swap real stories from the graveyard of failed launches (sharing is optional, listening is very welcome) Growth leaders in B2C apps from across App Week Come for the spirits, stay for the stories that still haunt us.
